There is a famous saying:
“No one can teach you blogging until and unless you want to learn it yourself”.
The 2nd day of the workshop which was held on the 12th October, 2015 was based entirely on this saying. Mohammad Ismail the speaker, had given the participants to write a review of day 1 and they gave a very positive response. The names of the participants who had written the review were called out and were praised. They were told about their weak areas.
Ismail then gave lectures regarding EARNING MONEY ONLINE by making a website or by writing blogs. He taught about Domain, Hosting, Design, and Niche which are the basic requirements for making a website. There are two types of designs, Free deigns and Paid designs. The comparison between the two was also explained. Information about word press was also shared.
Asad Ashfaq, the manager, then came up and gave lectures regarding article writing, SEO and its types. SEO is an acronym for SEARCH ENGINE OPTIMIZATION. There are further two types of SEO, ON PAGE SEO and OFF PAGE SEO. ON PAGE SEO refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. An article or blog should be this good that Google ranks it on it’s the first page.
A good article requires proper research. One has to follow proper blogs and famous sites like Android pit. Keyword is one of the basic components of an article. It is the word one emphasis on. One also needs a keyword planner and a wise decision of choosing the keyword. There are also longtail keywords which make your article different. The keyword can be used for a maximum of 8 times. One should also try using alternative keywords.
Aqil Amjad, an IMBLOGGER member, discussed OFF PAGE SEO. Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page. GUEST POSTING is a term which refers to posting blogs or articles on picky sites. This helps the writer to gain recognition. BACK LINKING is any link received by a web node (web page, directory, website, or top level domain) from another web node. ORGANIC LINK BUILDING is to bring something original in the article. Through that people will question you and you answer them. In this way the writer builds a relation with the readers which is an essential requirement.
One of the chief demands in a good article is providing a COMMENT BOX. The writer should ask questions in the comments box so the reader will follow him and in this way he will gain more followers. Another way of gaining followers is to link the blogs or article with social media like FACEBOOK, PINTEREST, LINKEDIN etc .
The session ended pretty well and the participants seemed satisfied.